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The basic techniques for beginners to SEO [Basic SEO]


Nowadays, with the rapid development of technology and the Internet, Internet users also increased with a huge number. Internet becomes a potential market and is still growing constantly. In particular, demand for information of Internet users more and more. Therefore, if you only web design, but not interested in marketing on the Internet, you have a huge shortcomings and at the same time making your website design in vain.

To brand or marketing your products and services on the Internet, there are many things to do. However, the basic SEO tips that I would recommend is essential that you need to make if you want to reach out more. Or if you have the ability to invest in marketing on the Internet, this is the basic foundation that you can not skip to the beginning.

These are just basic tips, it does not get you high rankings on the search results page if you are doing SEO for keywords that are highly competitive. However for low competitive keywords, your website is likely to rank high in the search results.



1. Subscribe rank (rank)

You can not know the efficiency for your SEO work if you do not regularly monitor your rankings. There are some tools that can help you track your ranking easily as Alexa, Google Toolbar, Google Webmasters Tools, Google Analytics. Simple, especially when you see your ranking on Alexa, Alexa can give you more information about the keywords that the user or the website. Or Google Webmasters Tools can give you the know your website keywords are located in any position in the search results. Google Analytics can help you know the traffic on the web, from any source, at the time how long the site, which pages are viewed most ...


2. Keywords (keywords)

You should identify the dominant keywords for your website and put it into the important position of the website such as: title, highlighted in the text, url, image and name. Title tags and header tags is where the best keywords for your website. Mainstream of course keywords related to your major field or key words meant for the content of the website you want to target users.
See also: How to identify keywords (keywords) for effective SEO


3. Set up internal links (internal link)

According to experts, SEO advice, probably no more basic strategy for SEO by the internal links, this is the simplest way that you can push traffic to the page you want and also is pushing the ranking on the search results in a simple way that even the most content writers can still do it through the editor.

You need to standardize the internal links when creating new content pages. Experts recommend that you should associate (link) the page references other words. From that point to a page more compatible with content that offers many will help your site rank well on search results when readers find you through search engines for the keywords that you create through the internal links. All the links in the content of this article is an example of internal links.
Make sure your links are compatible, and you should not underline the word or phrase links as this will irritate the reader.


3. Create a sitemap

Sitemap (diagram) is a basic work you need to do to help the bot (spider) to access content pages more easily. Sitemap usually consist of the main page of your website. You need to know a thing is when approaching a content page with as few clicks as possible and easy for your content marked by the search engine index.


4. Create friendly path address (friendly url)

The URL should be created in a friendly way together with keywords, keywords that the title of the content page. Friendly URL is the URL that you can easily guess the content or subject before you click to view the contents of the URL.
For example as www.vietsol.net/thiet-ke-website/website-tieu-bieu/ will be understood that the present website represents the company's website design services website design Viet Solution.

How to set the URL that I had such friendly than common paths type http://free-seo-website.blogspot.com/2013/03/the-basic-concept-of-seo-website-basic.html,  if you're a web programmer, you can understand that this is a technical language page Content Id /the-basic-concept-of-seo-website-basic  of functional modules webdesign.

But for the reader, it's totally friendly because it does not help the reader to visualize the content before clicking to view. URL worst form www.vietsol.net/index.php?act=webdesign&id=111, the reason this is the worst form because in addition to extension of the example just mentioned, it contains special characters make the spider more difficult to analyze URL.

How to set your path does not only affect the search engine spiders, but also less attractive to the reader. An example of a case where you use the chat tool and referrals to your friends list about what you're sharing, how to set up the first path will easily attract your friends to click on to see it because they can identify the contents should read before you click. The second and third very easily overlooked and even a third type URL sometimes suspected of links containing viruses.


5. Avoid using Flash

Flash can perform the function of complex images and motion, but for the search engines it is almost content in Flash will not be appreciated. Because of Flash code structure makes the bot more difficult to analyze its contents. This is not to say you do not know how to use Flash for SEO like. If you need to have the motion is not too complex, the application of javascript from the current javascript code share is enough to help you make these movements can attract readers.

In addition, the use of frames or ajax will make the bot limited access to the content in your website. Ideally, you should limit their use as much as possible to help your website rank high on the search engines.

In case you have to use flash for the home page, the links from this page you should set the external flash.


6. Create a description for the image (image description)

The spider can only read the word in the article's content and can not read the text in your image. In short, when you use the view source of the web browser, the characters that you see is the text that the bot can read. Therefore to understand the image of the spider you provide, you must use the ALT attribute to describe the image. And of course if you are interested in SEO for images, you need to select and determine the appropriate keywords and wise to create a description for the image.

According to some experts, SEO advice, words outside around the bot can also be used for image content. Therefore, creating a caption next to the image is also essential if you are interested in SEO for images. Also, putting the letters in the ALT and annotation text helps you take advantage of the additional keywords for your content.


7. Website content (website content)

The content of your website should be new and regularly updated in order to keep regular traffic to your website. Website content is one of the key points and is an important criterion to evaluate your site ranking on search engines. The building rich content and the user to increase traffic will also support the increasing rank. Also, update your content regularly will be bots visit more often for updates.

Usually the corporate website to introduce the content rarely needs to be updated on a regular basis. Therefore the additional information or functionality similar functions to provide updated information to the user, or you can also create a blog on your site system and its employees or CEO blogging is also a way to get updates. Depending on the specific needs that you need to select the appropriate solution for the updates. Also post updates also help your website the ability to create internal links.


8. Distributing content through social networking media (Social Media)

Creating a blog on your website or elsewhere in the social networking sites is also a form of content distribution via Social Media. Also, take advantage of social networks to share links to your content pages will make your website more traffic from social networks. Currently, there are many Social Media sites you can use, such as Facebook, Twitter, Digg, Wordpress, Blogger you can use to distribute content to Internet users. Traffic is also one of the factors that affect your ranking in the search results.


9. Links to other websites (links to other sites)

One of the ways to increase traffic to your website is set up to exchange links with other websites. In particular, the link to the website are appreciated, have good ranking on the search results or websites with good traffic will help to increase your website ranking on search results easily more.

However, you should not overdo the links, the abuse will be considered a "link farm" and make your website can be penalized or downgraded. Most recently, Google has changed the algorithm to combat web content and link farms. Therefore, you need to be really careful.

[Internet]

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