WHAT IS SEO? Search engine optimization is? [Basic SEO]

WHAT IS SEO? Search engine optimization is?

What is SEO? According to wikipedia: "search engine optimization, in English: Search Engine Optimization, abbreviated: SEO, is a set of methods aimed at improving the ranking of a website in the results pages of search engines (the most popular is Google). Such methods include website optimization (the HTML source code and website content) and build the link to the page to the search engines choose sites suitable people search service on the Internet with a specific user keyword query ".

We invite everyone to see the video below explains the system easy to understand how it works search Google and SEO is to understand how? Video source original made by Craft Commomn combine Search Engine Land, supports from SEO chuanweb.vn Forum.

SEO - search engine optimization is?
The following is an explanation of "SEO - search engine optimization" performed by Common Craft combined with Search Engine Land.

Suppose you are a librarian, but not as a normal librarian, but librarians manage all the books in the world. People depend on you every day to identify and find exactly the information they need. So you have to do this how?

You need a system besides that you need to know the contents of each book and the book is related to how each other. Your system should cover all the information and give the best answers to meet the customer's question. It seems that it is not an easy job.

Search engines like Google and Bing are the same as the librarian of the Internet. Their system collects information on all the sites in order to help people find exactly what they are looking for and all the search engines have a secret algorithm to store all the information, the search results are really useful.

Everyone knows that when higher-ranked site will help more people to find. The key to higher rankings is to make sure your site matches the search engine algorithms. This is called search engine optimization or SEO.

Now, if you want to change your website ranking on search engines. We need to have an overview of the following issues
The first problem: The search engine evaluates all the keywords on the page. This way when someone searches for the keyword 'shoe repair ", the search engine will only display pages related to it.

The second problem "title tag": Each web page title, you can not ever see it because it was hidden card. Search engines pay a lot of attention to the title of the page because it shows that talk about something, like a book title.

The third issue is the link to the page: When a site is linked from other sites, the webmaster for the site that it is good. It is true that a website has many links to it, the search engine can be appreciated as well. But some people try to fool the search engines by creating or buying links on other sites on their website. Often, the search engines can detect when a website suddenly has too many links and algorithmic search engines will use to identify the links is really valuable.

The fourth issue is very important keyword that is placed links: Search engines can recognize amazon.com pages related to the keyword "books". Therefore, when someone searches for "books" amazon will appear in a high position in the rankings.

Finally, the search engines are interested in reputation: If a site has a profile consistent and compelling content, accompanied by the number of quality links is increasing. Reputation of the page will increase and this good page rank on search engines.

These are only outlined the basics and sophisticated algorithms will always change from time gian.Vi so the best thing to do is make sure your site has quality content and in accordance with the algorithm of the search engine.

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